For the launch of its first 2 SIM-card smartphone — Galaxy Y Duos — Samsung did a mapped projection on a human face. The images were projected directly on the actor, with a pretty stunning result. Agency: NFM.

We can't help but think Wieden is trying to recruit creative thinkers from outside those who are currently in the ad industry with this piece. Oftentimes, these people — who aren't classically trained in advertising — are the ones who go the furthest in the business. Are you one? The animation was done by Shotopop.

Wieden & Kennedy Shanghai from Shotopop on Vimeo.

No one's quite figured out how to get people to stop smoking with ads. The evidence lies in the extreme pendulum swings that the tone of anti-smoking ads takes every couple of years. It's swung back in the direction of trying to be graphic and scary. It's nice work, but will it work?

Via

In this spot for Dulux paint in which a paint sample gives you a peek into the future, The Sweet Shop director Melanie Bridge takes her signature style in a new direction by blending the fantastic with the real. Embarking on what seems like a stop motion house painting adventure, Melanie creates a fun spot that blurs the lines between handcrafted animation and quirky computer animation. Agency: Clemenger BBDO, Wellington.